The world's first laptop "Dynabook" born from Japan.What has changed at the development site, what does not change?

Start as a new Dynabook

　Dynabook, which is the headwaters of Toshiba's PC business, is currently developing a business as a Sharp Group.In April 2016, Toshiba's PC business was spun off as Toshiba Client Solutions (TCS).In October 2018, Sharp acquired 80.1%of the shares and became a subsidiary, and in January 2019, the company name was changed to Dynabook Co., Ltd.In August 2020, Sharp became a wholly owned subsidiary.

　Dynabook's company name was in 1989, with Toshiba's Dynabook brand used for the world's first laptop.

　"The brand that many people know and love is the name of the company," (Dynabook Domestic Business Management Department, Deputy Director of the Domestic Marketing & Solution Headquarters) is the origin of the current name.

　Originally, Dynabook is the etymology of Dyna Book Vision by Alan Kay, the father of a personal computer.It is a vision that can carry a computer like a book, not just a "computing machine", but as "intelligent tools, learning media", the company's name and brand.It also has the meaning of achieving a vision.

　"Dynabook suggested that a PC would move with people in an era when people approached PCs and used. Changed how to work, and now, the tools that are indispensable for professionals to work.The history of Dynabook is the history of notebook PCs. For more than 30 years, I have been proud that I have been snuggling up to people and happy.I want to be there, "said Deputy Director Ogino.

　The first Dynabook's Dynabook J-3100 SS001, released in 1989, has achieved a light weight of 2.7 kg in A4 size, surprising the world.The "SS" used in the model number had multiple meanings, such as slim shock and super rim.

　Dynabook was always attitude to challenge.

　"The history of Dynabook has been particular about the world's first and world's largest PCs in the market," said Yoichi Koga, the Dynabook Product Development Department, who said.He has been developing from Dynabook SS 3000, which was the world's thinnest 19.8mm in 1998.

　"From that time, I have had a close relationship between Intel and Microsoft, and have created technology that goes ahead of other companies, and has immediately launched it into the market."

　It means that it has played a role in developing a new market as well as a differentiation by quickly installing the latest technology."LibreTTO 20", which was announced in 1996, is equipped with Windows 95, almost the same size as the VHS -standard video cassette tape.The small housing has achieved a full specifications and has developed a new market called a mini -notebook PC.

　At this time, there was a design department and a development department inside the company, and the development department was in charge of the evolution of existing products and the development department that pioneered a new market.It can be said that LIBRETTO 20, which appeared as a PC in the past category, was a PC that was born because of the development department.

　"If you think only from the perspective of the successor of the existing model, new things are not easy to create. Rather than thinking from the framework of the evolution of the existing model, you can think from scratch and deviate from common sense up to that point.There was an environment in the company where we could develop a product. He had a sense of crisis and ambition, and was always in a pinch, so we were able to create an idea and challenge new things. "

　Diet Dynabook RX3, which was released in 2010, is particularly concerned about Koga Director.The source is Dynabook SS RX1, a 12.1 -inch mobile notebook that realizes the lightest and thinner in the world, with a thinness of 19.5 mm and a weight of 848 g, with an optical drive.The third generation RX3 will adopt a 13.3 -inch LCD, 2.5 -inch HDD, as well as standard voltage CPUs, to reduce costs while achieving the lightest in the world, and commodate mobile notebooks more.It was a successful product.

　"It is a message common to the successful RX series that not to make users inconvenience. It is equipped with the necessary interface, but it has realized a product that coexists high performance, lighter, and cost in a high level."And

　Instead of using special parts, we use parts that are widely used to achieve high cost performance at this time.It has been inherited by the current Dynabook G series.

　In addition, the Dynabook R631, which was released in 2011, was the company's first Ultrabook, but has started developing a thin BtoB PC on its own, separate from Intel, which proposed Ultrabook.The movement is a common goal.The previous company has shown the lightest in the Ultrabook category and the thinnest in the world.

　Director Sugino, Director of the Dynabook Product Management Department Product Planning Department, "pursued portability like BOOK (book) and has been particular about thinness.I was able to pour. Corporate users have a reputation for being reliable that it is hard to break, and the sense of security that responds quickly when it is broken. What can do this is that it has realized a solid manufacturing, andI am confident that there is a DNA that emphasizes customer contact. "