Israeli Chat Sales 'Whatslly' Raises US$11 Million Seed to Integrate WhatsApp and Salesforce

Whatslly, a Tel Aviv, Israel-based provider of enterprise-level conversational selling solutions for customer interactions, announced today that it has raised US$11 million.

Whatslly provides a no-code, plug-and-play solution for businesses to track customer interactions and surface insights at the right time. The solution is designed to allow the company to connect with his instant messaging products like WhatsApp, his D2C channels and more.

With the rapid rise of instant messaging and more customer interactions via WhatsApp, businesses want to prevent the majority of customer interactions from happening outside the reach of their CRM systems. there is With more interaction outside of the CRM system, sales reps can't focus on closing deals and must manually enter information into the CRM system.

Whatslly says it solves this problem with AI-powered data processing capabilities to deliver more effective, enterprise-compliant and personalized customer experiences.

AI Enables DX

Whatslly has no direct competitors and has brought an enterprise-grade conversational sales solution to market, according to Yanir Calisar, co-founder and CEO of Whatslly. It's the first company

Regarding the company's differentiation in the industry, Calisar told VentureBeat in an email that chatbot solutions serve consumers via WhatsApp and help reduce call center load. , Whatsly differs in that it covers personal or business WhatsApp that sales reps already use to chat with customers.

Whatslly competes with AI-powered conversational sales platforms like Gong.io, Outreach and SalesLoft. As these platforms only cover the operational part of the sales process, Whatslly allows companies to increase team productivity and gain visibility into traditional customer channels such as video, web chat, email and phone. It is said that it can be done.

Representatives of companies such as XP Investments, Toro, Telefonica, Volkswagen, Subaru, University of Ecuador, Wabi and Skideal often use WhatsApp for direct customer communication and to manage much of the sales cycle. ing. Whatslly is helping these companies improve their customer experience by providing visibility into all customer chats taking place on WhatsApp.

Bridging the Gap Between Businesses and Customers

In a press release, Calisar said the company saw early on the opportunity to connect with customers on WhatsApp and address key issues for businesses around the world. He said he developed a platform to solve it.

Zeev Ventures founding partner Oren Zeev said:

Calisar says between 700 and 1,400 messages are exchanged daily between sales reps and customers in Latin America. Latin America is one of his Whatslly target markets. Without Whatslly, businesses would have no way of understanding these customer interactions, making data-driven decisions and optimizing sales processes.

What to expect in 2022

This additional funding will allow the company to continue its rapid expansion, build on its first mover advantage, and create its most comprehensive conversational sales platform to date. We can continue to build the platform. In addition, it is said that this funding will be able to accelerate the mission of changing the relationship with customers from popular ones.

Specifically, with this funding, Whatsly will:

[via VentureBeat] @VentureBeat

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