"Freedom and choice in Japan".The world's largest reasons to ask Netflix founders --Av Watch

　Netflix is said to have changed the way of watching video in the United States.Where is the reason? And what are you trying to bring in Japan?

Hothings (hereafter abbreviation): The biggest thing that the Internet TV has changed is that it brought "freedom" and "selection".Freedom to watch and freedom to choose.For example, if you want to watch a movie, you can freely watch it on demand at 11:00 in the morning or from 4:00 in the evening.There is no broadcast time or screening time.

　Taking smartphones/mobile phones and landlines as examples, you can always carry the phone by mobile phones, and you can use it anytime, anywhere.So many freedom is born.Expand freedom by technology.That is what Netflix has arrived.

　Internet TV has become a big breakthrough in entertainment.Nowadays, broadcasting stations in the world, such as BBC and HBO, are accelerating the transition from existing TVs to net TV.It is a big flow to change the TV world to an on -demand type.

　Netflix started home delivery DVD rental in 1999, started IPO (stock open) in 2002 and video streaming in 2007.Although it is a business related to video content, the transition from disc to internet distribution is a major change in business.What are the difficulties there and how did you change the company's system?

Hastings: Certainly, it was difficult to transfer from home delivery DVD rental to internet distribution.However, what we are trying to do has not changed.Bring "freedom" and "selection" to the video.The home delivery DVD has realized the freedom to select a work from a huge DVD online.However, since the DVD is a home delivery rental, it will be returned when you finish watching it, and you will not be able to see the continuation until the new DVD arrives.

　The great thing about streaming is that you can select a work and start playing in 2 seconds.And and the continuation can be seen in Ikki.Technology gains further freedom.The transition to the Internet is because people have sought freedom and choice.

　"Freedom and selection" pursued by Netflix, emphasized by Hathings.So, are there plans to expand that freedom and choice to other areas, for example, music distribution or book/e -books?

Hastings: No.Netfix does not handle music, and does not handle sports, news or music videos.You can watch music videos on YouTube.I want you to simply relax and enjoy.

-(I don't deal with content such as music and sports) is that the only reason?

Hastings: Yes.That's all."I want you to relax and enjoy with Netflix."Don't you think it's enough?